WyzMindz Solution Bottom
Customer Analytics
– Customer Acquisition
– Customer Satisfaction, Loyalty and Retention
– Web Customer Analytics
– Customer Segmentation
– Up-selling and cross-selling optimization
Marketing Analytics
– Marketing Mix Modelling
– Brand Score Cards
– Campaign Effectiveness
– Competitive Assessments
– Demand Forecasting
– Market Basket Analysis
– Market Survey Analysis and Execution
Branch Analytics
– Branch Location Analysis
– Product Pricing and Promotion Analytics
– Branch capacity planning and forecasting
Financial Performance Analytics
– Loan Distribution, Growth, Risk, Exposure and Performance Optimization across segments
– Deposit and their Mobilization across dimensions
– Measure Fund Based as well as non-fund based performance
– Risk & Fraud Analytics
– Trade Finance Operation Optimization